TV Ad with Unintended Medical Humor

Screenshot of Infiniti QX50 rear liftgate from commercial

Recently on TV I’ve seen an Infiniti Winter Sales Event TV Commercial. About 6 seconds in the rear liftgate comes down and one can see the license plate, BPH 738. There’s no indication of what state issued it, but primary care and urology doctors would immediately recognize the first three letters as an abbreviation for benign prostatic hypertrophy (an enlarged prostate). Maybe they chose that on purpose to suggest speed, because when you gotta go, you gotta go!

About Daniel Ginsberg, MD, FACP

I'm an internal medicine physician and have avidly applied computers to medicine since 1986, when I wrote my first medically oriented computer programs. So yes, that means I'm at least 35-years-old!
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